Swiss premium oral care
Variants
Activated carbon for gentle, daily whitening
Boost your oral defences with three natural enzymes
Lime-mint for a refreshing clean
Activated carbon for gentle, daily whitening
Boost your oral defences with three natural enzymes
Lime-mint for a refreshing clean
A charcoal toothpaste. It’s as black as night. But it gently whitens. The activated carbon simply absorbs unattractive, discoloured particles.
Refreshingly lemony
«Black is white» whitening toothpaste removes discolouration using activated carbon without abrading or bleaching. includes fluoride. Strengthens oral health: enzymes protect against tooth decay and support the salivary functions. Hydroxyapatite (nano) remineralize tooth enamel and seal exposed dentine channels.
Plus: Physical blue filter; cooling sensation while brushing.
No SLS. No triclosan. No bleaching agents. No plastic particles.
Can be used as a regular toothpaste without any limitations.
Made in Switzerland.
Ingredients:
Aqua, Sorbitol, Glycerin, Hydrated Silica, Charcoal Powder, Aroma, Decyl Glucoside, Cocamidopropyl Betaine, Sodium Monofluorophosphate, Xanthan Gum, Tocopherol, Mica, Hydroxyapatite (nano), Potassium Acesulfame, Titanium Dioxide, Sodium chloride, Microcrystalline Cellulose, Potassium Chloride, Citrus Limon Peel Oil, Sodium Hydroxide, Amyloglucosidase, Methyl Dispropyl Propionamide, Zea Myas Starch, Menthyl Lactate, Ethyl Menthane Carboxamide, Glucose Oxidase, Potassium Thocyanate, Stearic Acid, Mannitol, Maltodextrin, Urtica Dioica Leaf Extract, Cetearyl Alcohol, Hydrogenated Lecithin, Tin Oxide, Sodium Bisulfate, Lactoperoxidase, Limonene
Not suitable for Vegans
The ingredient may be controversial for some people, but its effectiveness is undeniable. That’s why we say: go for a toothpaste that contains fluoride. This trace element has proven its worth in preventing cavities. It makes your teeth more resistant to acid attacks and prevents the proliferation of plaque bacteria.
How much fluoride?
In general, you find the fluoride content indicated in ppm (parts per million) on every toothpaste packaging. For adults, dental professionals suggest a toothpaste containing at least 1.000 ppm of fluoride. For younger children, it's best to opt for a children's toothpaste. All our toothpastes contain an age-appropriate amount of fluoride, with two exceptions: Enzycal zero and one of the kids' toothpastes.
Brushing our teeth with toothpaste has become a mundane part of our life for most of us. But toothpaste is, indeed, an additive rather than an unavoidable step in our daily oral hygiene routine. But there are certain situations when using toothpaste can be very helpful. Our toothpastes contain vital ingredients called fluoride, enzymes, and valuable herbal ingredients that strengthen your tooth enamel, remineralise the teeth, boost the natural power of saliva, prevent cavities, and—depending on the type of toothpaste—can also assist in removing extrinsic teeth stains.
Yes. All our toothpastes work wonderfully with both manual and electric toothbrushes. As they do not contain SLS, they do not foam that much. This means there is no foam that could cover the view of the teeth or hinder the mechanical cleaning process and the hydrodynamic effect.
Yeah, you read that right. This is one of the surprising varieties of our fabulous Be you toothpaste— in an alcohol-free version, of course. But there’s more. Six extraordinary flavours, including Apple and Aloe Vera or Blackberry & Liquorice. Discover the world of toothpastes beyond boring mint flavour.
Swiss premium oral care