Black is White set 90 ml

The ingredient may be controversial for some people, but its effectiveness is undeniable. That’s why we say: go for a toothpaste that contains fluoride. This trace element has proven its worth in preventing cavities. It makes your teeth more resistant to acid attacks and prevents the proliferation of plaque bacteria. 

How much fluoride?

In general, you find the fluoride content indicated in ppm (parts per million) on every toothpaste packaging. For adults, dental professionals suggest a toothpaste containing at least 1.000 ppm of fluoride. For younger children, it's best to opt for a children's toothpaste. All our toothpastes contain an age-appropriate amount of fluoride, with two exceptions: Enzycal zero and one of the kids' toothpastes.

Brushing our teeth with toothpaste has become a mundane part of our life for most of us. But toothpaste is, indeed, an additive rather than an unavoidable step in our daily oral hygiene routine. But there are certain situations when using toothpaste can be very helpful. Our toothpastes contain vital ingredients called fluoride, enzymes, and valuable herbal ingredients that strengthen your tooth enamel, remineralise the teeth, boost the natural power of saliva, prevent cavities, and—depending on the type of toothpaste—can also assist in removing extrinsic teeth stains.

Yes. All our toothpastes work wonderfully with both manual and electric toothbrushes. As they do not contain SLS, they do not foam that much. This means there is no foam that could cover the view of the teeth or hinder the mechanical cleaning process and the hydrodynamic effect.

Yeah, you read that right. This is one of the surprising varieties of our fabulous Be you toothpaste— in an alcohol-free version, of course. But there’s more. Six extraordinary flavours, including Apple and Aloe Vera or Blackberry & Liquorice. Discover the world of toothpastes beyond boring mint flavour. 

Soft bristles have the clear advantage that they can individually embrace each tooth and clean it thoroughly. This allows them to reach areas that a hard toothbrush with rigid bristles can neither reach nor clean. In addition, our soft Curen® bristles are rounded at the top, protect the sensitive gums and do not scratch the enamel. With a soft toothbrush, there is no risk of damage or injury when brushing. 

Which toothbrush is better? With the proper handling and technique, both a manual and an electric toothbrush can effectively clean teeth. It is your personal preference, then. With an electric toothbrush less physical effort is required, a good thing—especially for those with limited dexterity, braces, or specific dental conditions as it comes equipped with a motor that provide powerful brushing. Manual toothbrushes on the other hand, are a classic choice, more cost-effective, and environmentally friendly. They come in a variety of shapes, sizes, and bristle types so that they accommodate varied demands.

It is recommended to brush your teeth twice a day using a toothbrush with soft bristles and a gentle fluoride toothpaste. Remember to use also interdental brushes once a day—preferable before going to bed—to clean the gaps between your teeth. However, define the frequency and timing of interdental cleaning in accordance with your dental professional, adapted to your oral situation and individual needs. As for the recommended brushing time of at least two minutes each time: it is highly individual and certainly should not be limited to a fixed 2-minute rule. Please keep in mind that what matters most is that every surface of each tooth is thoroughly clean, which can take you longer than two minutes. So, you better focus on quality, not just on time. 

Our short answer is: no. The surfaces of our teeth can be cleaned relatively easily and thoroughly with a soft, dense manual toothbrush. No matter which manual toothbrush you use, you can only clean 70% of your teeth's surfaces. For the rest—between your teeth— you'll need more specialised tools. That’s why we developed our fantastic interdental brushes with various sizes and colours for gaps with different dimensions. There’s perfect brush for every gap. If you have never used interdentals before, ask your dentist or dental hygienist. You can also get good advice at your local pharmacy.

Replace your manual toothbrush every three to four months, even sooner if the bristles look worn or frayed. Regular replacing ensures the toothbrush remains effective at removing plaque and prevents the buildup of bacteria. Frayed bristles become less effective at cleaning teeth and removing plaque. Also replace your brush after recovering from a cold or flu, as bacteria can linger on the bristles and accumulate, especially in the moist environment of a bathroom. This may lead to reinfection or other oral health issues.