{"title":"Toothpaste","description":null,"products":[{"product_id":"be-you-toothpaste","title":"Be You Toothpaste","description":"\u003cp\u003eCuraprox Be You toothpastes combine gentle everyday whitening with distinctive fresh flavour combinations. The range offers a consistent oral-care formula across several flavour options, allowing customers to vary the brushing experience without changing the core cleaning and enamel-care benefits.\u003c\/p\u003e\n\n\u003cp\u003eHydroxyapatite and glucose oxidase support gentle enzymatic whitening, while fluoride contributes to everyday cavity protection. Xylitol adds sweetness and supports the formula without conventional sugar. With an RDA of approximately 50, Be You is designed for low-abrasion daily cleaning. The toothpastes contain no sodium lauryl sulphate, triclosan or microplastics. Flavour details vary by product, but every version is intended to leave the mouth feeling clean and fresh.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli data-list-item-id=\"ea4f8963954a3e149ecee663fb88a9398\"\u003eGentle enzymatic whitening\u003c\/li\u003e\n\u003cli data-list-item-id=\"e73b72596e8c7ccaf567078489c0473c9\"\u003eHydroxyapatite and glucose oxidase\u003c\/li\u003e\n\u003cli data-list-item-id=\"eadf58f9b4bb99ac248046aadcf3d61b3\"\u003eEveryday fluoride protection\u003c\/li\u003e\n\u003cli data-list-item-id=\"e36d8b29b334148f5aed78d1d8945c588\"\u003eLow abrasion around RDA 50\u003c\/li\u003e\n\u003cli data-list-item-id=\"e6d0f616c3a4797e5c9eb2472e53ba5e0\"\u003eSLS-free formulations\u003c\/li\u003e\n\u003cli data-list-item-id=\"ecd2ffbb85f9e35ff02f34dcadb824c42\"\u003eDistinctive flavour combinations\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Curaprox","offers":[{"title":"Watermelon \/ 60 ml","offer_id":46494317478086,"sku":"73315703","price":57.75,"currency_code":"AED","in_stock":true},{"title":"Peach + Apricot \/ 60 ml","offer_id":46494317510854,"sku":"73315704","price":57.75,"currency_code":"AED","in_stock":true},{"title":"Apple + Aloe Vera \/ 60 ml","offer_id":46494317543622,"sku":"73315705","price":57.75,"currency_code":"AED","in_stock":true},{"title":"Grapefruit + Bergamot \/ 60 ml","offer_id":46494317576390,"sku":"73315706","price":57.75,"currency_code":"AED","in_stock":true},{"title":"Blackberry + Liquorice \/ 60 ml","offer_id":46494317609158,"sku":"73315707","price":57.75,"currency_code":"AED","in_stock":true},{"title":"Gin Tonic + Persimmon \/ 60 ml","offer_id":46494317641926,"sku":"73315708","price":57.75,"currency_code":"AED","in_stock":true},{"title":"Blackberry + Liquorice \/ 10 ml","offer_id":46494317674694,"sku":"73320687","price":10.5,"currency_code":"AED","in_stock":true},{"title":"Grapefruit + Bergamot \/ 10 ml","offer_id":46494317707462,"sku":"73320688","price":10.5,"currency_code":"AED","in_stock":true},{"title":"Apple + Aloe Vera \/ 10 ml","offer_id":46494317740230,"sku":"73320689","price":10.5,"currency_code":"AED","in_stock":true},{"title":"Peach + Apricot \/ 10 ml","offer_id":46494317772998,"sku":"73320690","price":10.5,"currency_code":"AED","in_stock":true},{"title":"Watermelon \/ 10 ml","offer_id":46494317805766,"sku":"73320691","price":10.5,"currency_code":"AED","in_stock":true},{"title":"Gin Tonic + Persimmon \/ 10 ml","offer_id":46494317838534,"sku":"73320692","price":10.5,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/0626\/7078\/files\/eyJwYXRoIjoiY3VyYWRlblwvYWNjb3VudHNcLzI5XC80MDAxMDAwXC9wcm9qZWN0c1wvOFwvYXNzZXRzXC82NFwvMjYyNVwvNzFmODRjZTk2MGViZDQ4MTVhYTc1YmZhMTQxMTJiZTQtMTYyMTYwNzAxOC5qcGcifQ_curaden_1KyDBtaf0auM_956dfc62-443b-4636-a934-5f1ddfdd7bd2.jpg?v=1787663608"},{"product_id":"black-is-white-90-ml","title":"Black is White 90 ml","description":"\u003cp\u003eBlack is white 90 ml is a daily charcoal toothpaste for gently removing surface discolouration without bleaching. Its low-impact whitening approach combines activated carbon with fluoride, enzymes and enamel-supporting ingredients for regular oral care and lasting freshness.\u003c\/p\u003e\n\n\u003cp\u003eActivated carbon absorbs discoloured particles from sources such as coffee, tea and tobacco. Hydroxyapatite supports enamel mineralisation and helps seal exposed dentine channels, while three enzymes complement the mouth's natural protective functions. A physical blue filter creates an immediate optical brightening effect. The refreshing lime-mint formula contains fluoride and is free from SLS, triclosan, bleaching agents and plastic particles. Apply a small amount to a manual or sonic toothbrush and use as a regular toothpaste without abrasive whitening cycles.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eGentle daily carbon whitening\u003c\/li\u003e\n\u003cli\u003eActivated-carbon stain removal\u003c\/li\u003e\n\u003cli\u003eNo bleaching agents\u003c\/li\u003e\n\u003cli\u003eHydroxyapatite enamel support\u003c\/li\u003e\n\u003cli\u003eThree-enzyme formula\u003c\/li\u003e\n\u003cli\u003e90 ml SLS-free toothpaste\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Curaprox","offers":[{"title":"Default Title","offer_id":46608516415686,"sku":"73320644","price":110.25,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/0626\/7078\/files\/eyJwYXRoIjoiY3VyYWRlblwvYWNjb3VudHNcLzI5XC80MDAxMDAwXC9wcm9qZWN0c1wvOFwvYXNzZXRzXC9kYVwvMTE4NDFcLzI0MTg0M2U4OWRhOWFhNmJkY2M2NTExOTIyYTA4MDYxLTE2NDUwMDYzMzAucG5nIn0_curaden_bMESN5PBXL4.png?v=1787650772"},{"product_id":"black-is-white-set-90-ml","title":"Black Is White Set 90 ml","description":"\u003cp\u003eThe Black is white Set 90 ml combines full-size carbon toothpaste with a coordinated ultra-soft toothbrush for a complete everyday stain-care routine. The matched products clean plaque and absorb surface discolouration without relying on bleaching agents or harsh brushing pressure.\u003c\/p\u003e\n\n\u003cp\u003eThe toothpaste uses activated carbon, fluoride, hydroxyapatite and three enzymes to support gentle whitening, enamel care and the mouth's natural protective functions. It is free from SLS, triclosan, bleaching agents and plastic particles. The included toothbrush has 8,760 ultra-fine filaments, forming a dense cleaning surface that remains gentle on teeth and gums. Apply a small amount of toothpaste, brush with light pressure and complement the routine with daily interdental cleaning.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eFull-size toothpaste and brush\u003c\/li\u003e\n\u003cli\u003e90 ml carbon toothpaste\u003c\/li\u003e\n\u003cli\u003eActivated-carbon stain removal\u003c\/li\u003e\n\u003cli\u003e8,760 ultra-fine filaments\u003c\/li\u003e\n\u003cli\u003eHydroxyapatite enamel support\u003c\/li\u003e\n\u003cli\u003eNo bleaching agents\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Curaprox","offers":[{"title":"Default Title","offer_id":46608518971590,"sku":"73320633","price":126.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/0626\/7078\/files\/eyJwYXRoIjoiY3VyYWRlblwvYWNjb3VudHNcLzI5XC80MDAxMDAwXC9wcm9qZWN0c1wvOFwvYXNzZXRzXC9lNFwvMTE4NDJcLzMxNmFkM2QzN2RlMTEzZjNkZDA3ZmUzMTc0Mjk3MTJkLTE2NDUwMDYzMzAucG5nIn0_curaden_y3Fw-hf1_Vb.png?v=1787650766"},{"product_id":"kids-toothpaste","title":"Kids Toothpaste","description":"\u003cp\u003eCuraprox Kids toothpastes make daily brushing approachable with mild formulas and child-friendly flavours. The family includes options for different ages and fluoride preferences, allowing parents to select an appropriate toothpaste for the child's stage and follow guidance from their dental professional.\u003c\/p\u003e\n\n\u003cp\u003eFluoridated variants use age-appropriate concentrations to support enamel and everyday cavity protection, while a fluoride-free option is also available when specifically preferred or recommended. Natural enzymes support the protective role of saliva, and the formulas contain no sodium lauryl sulphate, triclosan or microplastics. Flavours and fluoride levels vary across the range, so customers should follow the age information and usage directions on the selected product.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eFormulas for different ages\u003c\/li\u003e\n\u003cli\u003eFluoride-level options\u003c\/li\u003e\n\u003cli\u003eFluoride-free option available\u003c\/li\u003e\n\u003cli\u003eNatural enzyme support\u003c\/li\u003e\n\u003cli\u003eSLS-free formulations\u003c\/li\u003e\n\u003cli\u003eChild-friendly flavour selection\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Curaprox","offers":[{"title":"Mint \/ 60 ml","offer_id":46632735998150,"sku":"73370284","price":35.7,"currency_code":"AED","in_stock":true},{"title":"Strawberry zero fluoride \/ 60 ml","offer_id":46632736030918,"sku":"73370285","price":35.7,"currency_code":"AED","in_stock":true},{"title":"Strawberry \/ 60 ml","offer_id":46632736063686,"sku":"73370286","price":35.7,"currency_code":"AED","in_stock":true},{"title":"Watermelon \/ 60 ml","offer_id":46632736096454,"sku":"73370287","price":35.7,"currency_code":"AED","in_stock":true},{"title":"Mint \/ 10 ml","offer_id":46632736129222,"sku":"73370313","price":10.5,"currency_code":"AED","in_stock":true},{"title":"Strawberry \/ 10 ml","offer_id":46920449065158,"sku":"73370314","price":10.5,"currency_code":"AED","in_stock":true},{"title":"Watermelon \/ 10 ml","offer_id":46632736161990,"sku":"73370315","price":10.5,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/0626\/7078\/files\/Jfbs5PcPupHDV3EJFP8n.png?v=1787663557"},{"product_id":"enzycal","title":"Enzycal","description":"\u003cp\u003eEnzycal toothpastes provide mild daily cleaning while supporting the natural protective role of saliva. Their enzyme system works with the mouth's own defences, while the gentle taste and absence of sodium lauryl sulphate make the range suitable for customers who prefer a less foaming brushing experience.\u003c\/p\u003e\n\n\u003cp\u003eThe family includes Enzycal 1450, Enzycal 950 and fluoride-free Enzycal Zero, offering different fluoride levels for individual oral-care requirements. All variants are formulated with low abrasiveness to clean without unnecessary stress on enamel. Enzycal Zero is also mint-free and compatible with homeopathic treatment. Each toothpaste is made in Switzerland and designed for consistent, comfortable everyday use.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eNatural enzyme system\u003c\/li\u003e\n\u003cli\u003eSupports saliva's protective role\u003c\/li\u003e\n\u003cli\u003eSLS-free formulations\u003c\/li\u003e\n\u003cli\u003eMild taste\u003c\/li\u003e\n\u003cli\u003eLow-abrasion cleaning\u003c\/li\u003e\n\u003cli\u003eFluoride and fluoride-free options\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Curaprox","offers":[{"title":"950 ppm \/ 75 ml","offer_id":46912357859526,"sku":"73320617","price":33.6,"currency_code":"AED","in_stock":true},{"title":"Zero Fluoride \/ 75 ml","offer_id":46912357892294,"sku":"73320626","price":33.6,"currency_code":"AED","in_stock":true},{"title":"1450 ppm \/ 75 ml","offer_id":46949361025222,"sku":"73320627","price":33.6,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/0626\/7078\/files\/wpC7GJJFFjxLTo9Lt6rp.png?v=1787663558"}],"url":"https:\/\/curaprox.ae\/collections\/toothpaste-products.oembed","provider":"Curaprox AE","version":"1.0","type":"link"}